Blogs became increasingly popular in 2011, now in 2013 you can't go to any website without seeing their blog. They have become a phenomenon, and Patches by The/Studio is no different than any other company, we just couldn't stay away from this internet marvel. When people find out that I write a blog for a patch company , they always ask me "why blog about patches?" And then I respond, "why not?". I give them this short answer because there are so many reasons.