Stickers are extraordinarily versatile (and affordable), so it makes sense that they’re making a major comeback this year. Order custom stickers for your brand today!
Stickers are blowing up right now. Even though old-school custom patches and custom pins are still popular, stickers are having a major moment this year. You simply can’t beat the affordability and versatility of a high-quality custom sticker.
In particular, the sticker craze can be traced back to the reusable water bottle movement. Reusable water bottles are becoming more and more popular due to their eco-friendly nature (not to mention the fact that it’s much cheaper to reuse a bottle than buy disposable bottles every day!). So, stickers are growing in popularity alongside water bottles, since you can easily adhere custom branded stickers to the outside of any water bottle to truly make it one-of-a-kind and show off your unique style and tastes.
Stickers are Oh So Popular in 2022
But it’s not just water bottles. The options for where you can place your stickers are endless. Phones, laptops, notebooks, handheld game devices, skateboard, bike, and motorcycle helmets, cars, musical instrument cases, cameras, suitcases… The list goes on.
If it has a hard surface, you can pop a sticker onto it!
Stickers are an inexpensive add-on to any retail store, and also perfect for promoting your brand or business. If you have a catchy, appealing design for a sticker, you can make a killing. It’s that simple. (Stores like Urban outfitters are selling sticker packs for $8.00 and above!)
Not to mention the fact that stickers are small, so they require almost no space for storage, and shipping them is extremely cheap, since they weigh next to nothing. At the end of the day, you can turn just about any design into a sticker, from photography to cartoons to text. Your options are limitless.
The Sticker Industry is BOOMING
It’s no surprise, then, that the sticker industry is making waves. From Supreme to RIMOWA, high fashion brands are making stickers cool again, collabing with popular artists, musicians, actors, and other pop culture figures to promote a variety of sticker designs.
According to Trends & Tactics, die-cut stickers were valued at $179 million in 2021, and in September of last year, “stickers” was among the most searched keywords on Etsy.
How Can I Use Custom Branded Stickers?
Custom branded stickers can find use in limitless ways. From brand awareness and recognition to company merch, free giveaways, add-ons with customer purchases, or promoting new product releases, stickers can boost your brand’s value (and reach) no matter what niche you’re in.
High-quality sticker designs can be a top-selling product all on their own. Many brick-and-mortar retailers make major cash just selling a few eye-catching stickers at the checkout counter. People love to buy custom stickers to show off their unique tastes and interests, so if you can capitalize on current cultural trends with your stickers (see below), you can really succeed in the sticker industry.
Sticker Trends in 2022
Getting stickers made is the easy part (when you use The/Studio, at least). If you can dream it, we can whip it up and put it on a sticker for you.
But it’s important to keep on top of the current styles and fads, or your stickers won’t do well. When ordering your custom branded stickers, here are a few trends you should have on your radar for 2022:
- Holographic stickers
- Sticker sheets
- Die-cut stickers
- Water bottle stickers
- Pop-culture stickers (Harry Styles stickers, Top Gun stickers, Stranger Things stickers, etc.)
- QR code stickers
Our customers have seen great success with these trends and design choices, and we know you will, too.