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Articles on designing your own custom merch, growing your brand, and managing manufacturing as a small business.

Custom Tags for Merchandise

Custom Tags for Merchandise

If you’re selling custom products, you absolutely need custom tags for your awesome custom merch, too! 

If you think tags don’t say a lot about your products, you’re fooling yourself. The difference between slapping a cheap white paper barcode on your merch and adorning them with customized, rustic brown paper hang tags, for example, is profound. Presentation is everything, and tags are a big part of that. 

So, if you’re looking for custom tags for merchandise, you’re in the right place. If not, you should be. Here’s why.

custom hang tag on shirt with a hanger

Custom Tags are a Must-Have for Merchandise 

If you have a fashion brand or you are selling any type of merchandise at all, you need custom tags, and not simply to display your item’s price or size. 

Tags won’t just give you brand recognition and brand awareness. They’ll also help your merchandise stand out from the rest of the pack. Custom tags give you room for unique design choices, further cementing your brand’s unique style and messaging in the minds of your customer. 

If your brand has a special cause or story, you can also explain that on a tag. This will give your customers a chance to truly understand your story and foster brand loyalty.

What to Look out for When Ordering Custom Tags 

Not all custom tags are created equal, of course. You need to find a reputable company to produce your custom tags. We’ve been in the game a long time, so here’s what to look for:

High Quality

The quality of your product’s tag is almost as important as the quality of the product itself. You don’t want tags that fall apart easily. It looks bad to the customer and it can lead to issues when your customer tries to check out (if you’re a brick-and-mortar seller).

Competitive Pricing 

Pricing is a trade-off. You don’t want to pay too little and have a decrease in quality, but the cost of tags adds up. Look for a brand that can offer a good combination of quality and price. 

Fast Turnaround Time 

Rapid turnaround times are crucial. If it takes months for your tags to come in, those are months your products could be out there on the shelves, in the eyes of the customer!

Knowledgeable Staff w/ an In-House Design Team

There are plenty of drag-and-drop “Make Your Own” merch outfitters online. But only the rare few have in-house designers that can help you come up with viable product designs from scratch. An in-house design team will go a long way towards making your custom hang tags successful! 

Low Minimum Order Quantity 

If you’re a small boutique brand, or just testing out a new style of tag, you don’t want to have to pay for gargantuan bulk orders. With low MOQs, you’ll only pay for what you need, whether that’s a dozen custom-made tags or a thousand.

Where Can I Find Those Qualities?

Look… we don’t want to toot our own horns here, but we have to be honest. This sounds like the perfect job for The/Studio! We offer all of the above features and then some, and we have thousands of happy customers to back it all up. 

Speak to one of our Creative Specialists to begin work on a custom tag design, or use our Create Tool to get started on your own!

Custom Tag Options Offered at The/Studio (there are so many!) 

Custom Materials 

  • Uncoated Paper 
  • Standard Transparent TPU Material 
  • Standard White TPU Material 
  • Matte Transparent TPU Material 
  • Matte White TPU Material 
  • Kraft Paper 
  • Coated Paper with Glossy Lamination 
  • Matte Black Card Stock 

Custom Thickness 

  • 14 point 
  • 18 point 
  • 20 point 
  • 32 point 
  • Custom 

Custom Lamination 

  • Varnish 
  • Front Matte Lamination 
  • Black Matte Lamination 
  • Black Glossy Lamination  

Custom String 

  • Hemp Twine 
  • Satin Ribbon 
  • Elastic 
  • Cotton 
  • Nylon 

Custom Color 

  • Black 
  • White 
  • Natural 

Custom Length 

  • 2 inches
  • 2.5 inches
  • 3 inches
  • 3.5 
  • 4 inches 
  • 4.5 inches 
  • 5 inches 
  • 5.5 inches 
  • 6 inches 
  • 6.5 inches 
  • 7 inches 
  • 7.5 inches 
  • 8 inches 
  • 8.5 inches 
  • 9 inches 
  • 9.5 inches
  • 10 inches 

Custom Eyelets 

  • Metal Grommet 
  • Safety Pin 
  • Light Bulb Safety Pin 
  • Custom Printing 

    • CMYK Printing 
    • 1-3 Colors – Screen Printing 
    • 4-6 Colors- Screen Printing 
    • 7-9 Colors – Screen Printing 

    Custom Tying & Assembly 

    • Rabbit Style Run-Through Knot 
    • Straight Run Through Knot 
    • Pin Left Separate From String 
    • String Left Separate 

    Now that you see truly how many customization options are available at The/Studio, you probably understand why we have hundreds of thousands of happy customers! And these aren’t even all the options we offer… The way your hang tags are designed is truly limited only by your imagination. So, let’s get started!

    Craft Custom Hang Tags for Your Merch Now




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